My local radio station is filled with commercials from businesses using the Christmas holiday to promote themselves. For many years and I others in the Christian community have been critical of this practice.
And in one way the main problem is not so much one of commission as one of omission. In harsh economic times, certainly local businesses have every right to promote themselves. But through the commercialization of local radio, the needs of those who cannot buy time are seldom heard. Yes, there are exceptions. The Salvation Army has been audible, promoting not so much themselves as the needs of the destitute.
But in the main, we hear a babbling stream of commercials for fine art work displayed with available holiday decorations and tasty chocolates, delectable holiday dinners at expensive restaurants, and the like. The picture is clear.
So perhaps the Internet can once again provide some balance. Let us continue to remember the less fortunate, knowing that many of us are only a few steps away from such a fate.
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